Graduates of the Master's program General Management double degree are highly qualified to pursue a career in a dynamic, global environment.
The program gives students a strong foundation to pursue a successful international career, focusing on business and how to think and act using a more critical and analytical approach. The program is demanding, providing expertise in core areas of "General Management".
The JKU gives you an option to choose between two General Management Double Degree programs:
- General Management Austria/Taiwan
- General Management Austria/France
The Master's degree program General Management Austria/Taiwan gives you a unique opportunity to spend two semesters each at the Johannes Kepler University in Linz (JKU), and the Southern Taiwan University of Science and Technology in Tainan (STUST), thereby earning two internationally recognized academic degrees.
Page Content
General Management Austria/Taiwan
Degree
Master of Science (MSc) and
Master of Business Administration (MBA)
Duration
4 semesters
ECTS
120 Credits
Language
English C1
What Makes the MA General Management Austria/Taiwan Program Special
- Earn two recognized academic degrees in just 24 months
- One year of international experience and intercultural education
- All of the courses are held in English
- Acquire base-knowledge language skills in Chinese
Program Structure General Management Austria/Taiwan
The Master's degree program requires completing courses in the following subject areas totaling 120 ECTS credits.
| SEMESTER | S1 JKU | S2 JKU | S3 STUST | S4 STUST |
|---|---|---|---|---|
| General Management Competence | 24 | - | - | - |
| Introduction to Digital Transformation and Technologies | 6 | - | - | - |
Interpersonal Skills and Intercultural Competence | - | 4 | - | - |
| Competence Area | - | 14 | - | - |
| Methods in Management Research | - | 6 | - | - |
Free Electives | - | 6 | - | - |
Chinese (Spoken) | - | - | 4 | 4 |
Advanced Management Competence | - | - | 24 | 12 |
Master’s Thesis and Independent Studies for the Master’s Thesis | - | - | 2 | 14 |
| ECTS (Total: 120 credits) | 30 | 30 | 30 | 30 |
During your first year at the JKU, the program focuses on basic management but with simultaneous opportunites to expand on your expertise in one of the three main areas (Competence Areas):
Marketing and Global Marketing in a Digital World
This Competence Area delivers in-depth insight into key activity areas that include Global Marketing, Business-to-Business Marketing, Marketing Tools, and Relationship Marketing.
-
Competence Area
STUDY PLAN , opens a file
Marketing and Global Marketing
in a Digital World
Strategic and International Management in a Digital World
Developing strategies (especially for dynamic and complex environments), creating future scenarios, innovative business models (particularly with regard to digitalization and the circular economy) and the processes and challenges in international companies (especially when working in multicultural and virtual teams), are the focal points in this competence area.
-
Competence Area
STUDY PLAN , opens a file
Strategic and International Management
in a Digital World
Digital Transformation: Leadership, Human Resource Management, and Change
This Competence Area focuses on subject areas such as organizational learning, organizational skills, the managers's role when it comes to shaping human resources and corporate management, and individual (leadership) skills.
-
Competence Area
STUDY PLAN , opens a file
Digital Transformation: Leadership, Human
Resource Management, and Change
Courses at STUST
STUST offers a wide range of management courses, giving you an opportunity to further explopre topics that are of interest to you personally. In addition, "Spoken Chinese" seminars will help prepare to encounter everyday situations so that daily life in Tainan is a bit easier.
Video about the General Management Double Degree Master's Program
Manuela Breuer and program graduate Gregor Pechmann talk about the double degree Master's programs at the JKU.
We would like to point out that when playing the video, data may be transmitted to external parties. Learn more by reading our
data privacy policy
Your Network
Graduates of the Master's Degree Program General Management Austria/Taiwan are more than happy to relate their experiences in the program and answer any questions you may have.
Career Prospects
The Master's degree program General Management Austria/Taiwan gives you interesting and challenging career opportunities within a global environment. You acquire a broad, base-knowledge foundation in business at the JKU as well as at STUST, combined with one year of international experience and additional language skills. The program is ideal to advance your professional career and kick-start your future.
The doors to a wide range of challenging positions in industry, business, and the service sector are open to you. In addition, highly qualified generalists are in high demand as assistants to top management.
On average, graduates in this academic degree field find a job immediately after completing the program. After 3 years on the job, their average monthly gross salary is € 3.496.
„The STUST program in Taiwan is a unique opportunity to learn about foreign market business practices on a global scale.“
Register to Enroll
Admission Requirements
There are two steps to the admissions process:
1. Admission to the Master's degree program in Management
In order to be admitted to this graduate degree program, applicants must hold a Bachelor's or Diploma degree in business administration or economics, or a degree program comparable in content and scope.
Detailed information about admission requirements for the Master's degree program in Management.
2. During the first semester you will then apply for admission to the double degree program: General Management Austria/Taiwan. A C1 level of language proficiency in English is a prerequisite. The application deadline is December 1. Click here, opens in new window to learn more.
Please note that spots in the Master's degree program General Management Austria/Taiwan are limited.
Still have questions?
Then contact us!
Department
Admissions Office
Location
Program Management
If you have any questions about the program, please do not hesitate to contact us to make an appointment for individual academic advising services.
Still Have Questions?
Do you need help registering or do you have questions about the program? Contact the JKU's Office of Student Information and Academic Advising (SIBS)!
Advanced Degree Programs
After completing the Master's degree program, you can continue your studies and earn an advanced degree:
Similar Degree Programs
These academic degree programs may also be of interest:
News & Events
Article
![[Translate to Englisch:] House of Schools1](/fileadmin/_processed_/0/2/csm_House_of_Schools1_189af46f0b.jpg)
'We live openness' - Following this motto, an exciting new phase begins for our institute!
We are pleased to announce that we have successfully moved into our new home in the House of Schools 1.
The move from the Managementzentrum to the…
Article
![[Translate to Englisch:] KI in der Lehre](/fileadmin/_processed_/5/f/csm_KI_in_der_Lehre_1_205c15773a.jpg)
AI in Teaching: Our Innovative Approach to Literature Research
At the Institute of Strategic Management at Johannes Kepler University, we have embarked on a pioneering path: integrating artificial intelligence…
Article
![[Translate to Englisch:] Sabine Reisinger](/fileadmin/_processed_/8/9/csm_Voteyourprof1_7200eadc1c.jpeg)
"Vote your Prof" Awards presented! Congratulations to Sabine Reisinger!
The Institute of Strategic Management is pleased to announce that Sabine Reisinger has been honoured by the students in the "Vote your Prof" Awards of…
Wohnen
Student Housing at the JKU Campus
Your home away from home. Student dorms or shared flats - learn more about student housing options here.
Campus
Recreation at the JKU Campus
Cafés, the university cafeteria, beach volleyball courts, fitness studio, shopping - everything you need on a daily basis, plus recreational activities on campus.
