Students should learn the ability to deal with fundamental problems of a company's management from an economic point of view, to analyze decisions under uncertainty and to develop strategic decisions.
There are 2 classes per week for this course, so the course will end in May.
If you have questions please contact tutor:
Georgia Liedringer
georgia.liedringer(at)jku.at
General Information on the Course
The course Managerial Economics is an introduction to economics topics. An essential aspect of this course is to understand important phenomena in companies with the help of economic decision models. It aims to show how economic principles explain real behavior and lead to decisions.
Topics:
- Apply insights of microeconomics to the behavior of managers and companies
- Price and product policy of the company
- elementary principles of game theory
- company organization
- auctions
- market forms
- market entry
- decisions under uncertainty
W. Bruce Allen, Keith Weigelt, Neil Doherty and Edwin Mansfield: Managerial Economics, 7th edition, Norton, NY, 2009 (ältere Editionen, sowie auch die neueste 8. Edition sind möglich)
=> siehe W.W. Norton & Company Inc., opens an external URL in a new window
Details
- INTRODUCTION (PDF, opens an external URL in a new window)
- DEMAND (PDF, opens an external URL in a new window)
- ESTIMATING DEMAND (PDF, opens an external URL in a new window)
- MARKET TYPES (PDF, opens an external URL in a new window)
- Estimating (PDF, opens an external URL in a new window)
- PRICE DISCRIMINATION (PDF, opens an external URL in a new window)
- BUNDLING (PDF, opens an external URL in a new window)
- OLIGOPOLY (PDF, opens an external URL in a new window)
- GAME THEORY (PDF, opens an external URL in a new window)
- AUCTIONS (PDF, opens an external URL in a new window)
- RISK ANALYSIS (PDF, opens an external URL in a new window)
- INFORMATION ASYMMETRY (PDF, opens an external URL in a new window)
View dates of the course by klicking "show schedule" below the title.
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