Starting point: Many strategies remain on paper, on the intranet or in people's heads. There is a lack of implementation, motivation, orientation - and often also a lack of trust.

Our answer: Strategic clarity is not achieved through more words and more explanations, but through visual comprehensibility in open, participative strategy processes. Because: What I see, I understand. What I understand, I support.

In this article, we show how visualisations can help to:

• make strategic content tangible,
• make perspectives visible and negotiable
• and thus strengthen commitment and shared responsibility.

For all those who not only want to think strategy, but also live it: We look forward to feedback, dialogue and your practical perspectives!

Sabine Reisinger & Sandra Janko

JKU - Institut für Strategisches Management | LinkedIn, opens an external URL in a new window