Textbook Strategic Management.

Strategic Management – Basics for study and practice. Reisinger, Gattringer und Strehl 2022. Pearson Studium. 3rd updated edition

The book accompanies you through the multifaceted world of strategic management.It is suitable for entry into strategic management for learners and practitioners.
In the second, comprehensively updated edition, current strategic challenges of a VUCA environment are addressed.
New: Access to the eLearning platform MyLab | Strategic management as an ideal accompaniment to courses as well as for self-study.

Link to the book

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